Pipeline, not applause: is this event worth it?
Paste what your company does - who buys, the deal size, what a meeting costs you from outbound or ads - and your notes on one event: the prospectus, each cost, the attendees, how many of them are your buyers, the date. Your browser adds up the cost, works out the cost per qualified meeting and compares it with your other channels, and flags the prospectus red flags. Free, before you sign in, and nothing is uploaded. Then the decide lane says go, go with changes or pass and what to negotiate, and the plan lane writes the before, the during and the after.
The companies, people and numbers in the examples are invented. Three are decisions (the trade show one also carries its plan, one click after the decision) and one is a plan; each comes with a saved model reply, so you can see the whole page without signing in or spending a credit.
What this does, and what it does not
Events are the most expensive, riskiest and hardest-to-measure channel, and the leverage is in choosing them, not in running them. A 5,000-person conference with 200 of your buyers is a 200-person event for you. A booth bought for "brand awareness" with nobody owning a meetings number is decor. Badge scans are not leads, and a follow-up that starts two weeks later from a generic sequence kills an event that went fine. The skill's answer is to treat every sponsorship as a paid channel with a cost per qualified meeting, make it beat your other channels or skip it, negotiate stage time before price, consider a side dinner instead of the booth, and spend 80% of the effort before and after the event. This page does the arithmetic it can from your notes and shows how it got each number.
The paid lanes see your description and your event notes (each cut in the middle past a few thousand characters, and the page says so), and the page's math and flags. Your input stays in this browser unless you run a lane. Every reply is held to your input: quotes are checked word for word, and no cost, count, rate, date or duration may be invented - missing ones are written as [placeholders]. It does not find events, read attendee lists or write the email sequences; bring what you know. Derived from the agent skill @coreyhaines31/events by Corey Haines (coreyhaines31/marketingskills, MIT) and its sponsorship reference: the four roles, the one primary outcome, portfolio-first selection, the should-we-sponsor evaluation, the negotiation order, the side-event play, the before-and-after arc, tiered follow-up and the metric tiers. Sources are listed in llms.txt.